What's In a Name?

So you’re *finally* starting your business!
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Got your social media handles? ✔️ awesome. ⁣⁣⁣⁣
Grabbed your domain name? ✔️ great. ⁣⁣⁣
Created your LLC/Corporation? ✔️ yay.⁣⁣
Registered your business? ✔️ good work.⁣⁣⁣⁣
Completed a trademark search for your brand/business name? If that’s a no, it’s ok! Better late than never. ⁣⁣⁣⁣
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Simply because you haven’t looked into/aren’t ready to/didn’t know you should file a trademark application to protect your the name or logo for you business/brand/book/project/etc... doesn’t mean you can ignore this crucial step! And FYI, a quick Google search for any businesses using the same name as yours isn’t going to cut it.
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There are two really important things a trademark attorney can do for you:⁣⁣⁣⁣
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1. Completes a proper search for your business name to make sure no one else has a registered trademark/service mark with the same name as your business. If one already exists, that means the owner of that mark could come after you for infringement - which could also result in costly rebranding. ⁣⁣⁣⁣

2. Files a trademark application to protect your business/brand as long as it is eligible for protection.⁣⁣⁣⁣
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Feeling like you need to talk to an attorney? I would love to chat. Email me! ⁣⁣
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*Disclaimer* This post is strictly for general informational purposes only and is not intended to constitute legal advice.

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Contracts 101

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Trademark Timeout