Trademark Timeout

™ I ℠ I ® - What do they stand for?⁣
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These three symbols each refer to your rights in your trademark or service mark - but when can you/should you use them? They’re not required...however using them (when you have the right to) is a super smart move.
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• [™] is used for an UNREGISTERED trademark. Use this mark if you have a pending trademark application for goods and want to put the public on notice that you’re claiming the rights to your symbol/word/phrase/logo/etc. ⁣
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• [℠] is used for an UNREGISTERED service mark. Similar to an unregistered trademark, but this is for services rather than goods. Use this mark if you have a pending service mark application.⁣
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***tip: if your mark includes both goods & services, use ™⁣
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• [®] is used for a REGISTERED trademark/service mark. Use this only if the USPTO has approved your application for your mark. Note that you don’t *have* to use it, but if you find yourself victim to infringement, it will make it a lot more difficult to prove later on.

Looking to secure that ® ? Still wondering how this applies to your brand? Let’s chat! ⁣
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*Disclaimer* This post is strictly for general informational purposes only and is not intended to constitute legal advice.