How to Legally Protect Your Brand - A Checklist
No more waiting. Time to get your business legal sh*t in order! (Sometimes my Legalmigas need some tough love but I know you jefas can handle it).
It’s time to protect your business.
Yourself.
Your brand.
You work SO hard building your business and creating brand equity that truly resonates with your users/customers/followers. You spend money, time, and effort. You strategize, create, plan, hustle, sacrifice, advertise, and sell - but after all of that, are you properly protecting your business and yourself?
Here are some basic things you absolutely should be doing to cover your business butt this year.
1. File for an appropriate business entity to avoid personal liability. (LLC, Corp, etc.)
2. Trademark your business/brand name to secure ownership & capitalize on licensing!
3. Register your original work/content for copyright protection.
4. Monitor your protected material for infringement.
5. Always get it in writing (contracts for every deal you make, every partnership you enter, etc.)
If you’re looking for a little more guidance (plus a sample legal budget!) you can grab my Biz Legal Guide, or email me to set up a consultation!
*Disclaimer* This post is strictly for general informational purposes only and is not intended to constitute legal advice.