Email Lists
Are you collecting emails legally?
Raise your hand if you have an email subscriber list.
Keep it raised if you have a freebie offer to entice people to subscribe to your email list.
Keep it raised if you’re 100% sure that you’re doing all of this legally.
I see a lot of sharing of email lists. This can be a HUGE no-no if done incorrectly.
Also, don’t hide the ball. The best way to ensure that you’re in compliance with both California law and the GDPR, you’ll need to be super transparent with your email subscriber opt-in description. That means you cannot hide the fact that your new subscriber just signed up for a weekly email blast if all they wanted was that awesome freebie of yours.
Most email providers also offer double opt-ins, which are a great tool to protect you.
Curious if you’re collecting emails the right way? Schedule a consultation with me to discuss!