Copyright Corner
We’ve all done it at some point. Screenshotted/taken/grabbed a photo by someone else and slapped it on our Instagram feed (or maybe even out website). Before I took Copyright Law in law school, I was infringing more often than I would like to admit. Someone even called me out on it once over Instagram! (I still am terribly sorry about it, but those puppies were too cute not to share! )
So how do you ensure that your web/IG/marketing content is safe to post? For starters, do your best to create your own content - copyright law protects original works of authorship. If you aren’t posting your own content, be careful. Simply giving someone credit for their visual, auditory, or written copyrighted work (via @/📷 tags) on IG or a website is NOT enough! You MUST get their consent! A quick DM or email granting you permission to use a photo or post should be sufficient. (Shout out to Halo Top Creamery for being awesome & using my photo with permission that one time). In more complex scenarios, like hiring a photographer, consent will involve a license/assignment to use their photos...but let’s save that for another day.
Ultimately, it is up to you to be responsible with your posted content. For Instagram, please read their terms https://help.instagram.com/126382350847838 and reach out if you have questions. FYI: IG’s “reshare” function that allows you to share a post to your story/via DM is totally cool and lawyer-approved
Don’t be a copyright copycat! Email me if you have questions about safely posting content!
*Disclaimer* This post is strictly for general informational purposes only and is not intended to constitute legal advice.